Welcome to the AHA, Jared Patterson!

The American Hereford Association (AHA) and Hereford World announces Jared Patterson, Caldwell, Idaho, has joined the Hereford team. Patterson will start May 14 as the Western region field representative.

In this position, Patterson will attend Hereford sales and events as well as assist breeders with marketing and genetic selection. He will also assist in educating members and commercial producers about AHA programs and other beef industry opportunities.

He will serve as the communication link between the AHA and breeders in Arizona, California, Idaho, Nevada, Oregon, Utah and Washington.

“We look forward to Jared joining the AHA team and working with the many great breeders in the Western territory,” says Joe Rickabaugh, AHA director of seedstock marketing. “He is an enthusiastic young man with a passion for the Hereford breed.”

Patterson graduated from the Colorado State University with a bachelor’s degree in animal science. He also attended Casper College earning an associate’s degree in animal science.

Most recently he worked as the northwest regional manager for Allflex USA overseeing sales and marketing of animal identification products. Prior to that, he was the ranch manager at Genoa Livestock, Minden, Nev.

“I couldn’t be more excited about joining the Hereford team and working with some of the great cattle minds and Hereford breeders in the Western region,” Patterson says. “I certainly believe the Hereford breed has a stronghold in the commercial cow-calf sector and feel cattlemen can hang their hats on the predictability and profits of utilizing Hereford genetics. The Hereford breed has done a great job in positioning itself among other breeds, and I am ready to continue that movement in lending a hand to cattlemen and cattlewomen alike to build on the presence of Hereford-influenced cattle in the industry.”

Patterson will continue to reside in Caldwell.