Thursday, Oct. 19

Gene Editing and Potential Impacts: A Panel Discussion

12:30 – 2:30 p.m. | Baise Ballroom C

David Faber, Ph.D., President, TransOva Genetics
Sabreena Larson, Chief Operations Officer, Acceligen
Rebecca Barnett, Director of Animal Health and Food Safety Policy, NCBA
Lora Wright, Director of Sustainable Animal Protiens, Where Food Comes From. Inc.

Learn from key industry leaders how consumers and policy makers view gene-edited animals. This session will also provide an overview of the technology, currently approved gene-edited animals within the beef cattle industry and American Hereford Association (AHA) policy regarding registration of gene-edited animals.

Association Workshops: Discover MyHerd and Certified Hereford Beef Marketing

2:30 – 3:30 p.m. | Baise Ballroom C

The AHA has a variety of tools and programs for members to utilize. In these two 30-minute sessions, discover the latest features in MyHerd and learn how to help promote the Certified Hereford Beef brand.

Marketing the Breed: Tools and Resources

4 – 5:30 p.m. | Basie Ballroom A

Marketing Hereford genetics to commercial cow-calf producers with a cohesive message is essential for the breed to capitalize on the historic national herd rebuilding opportunity. Explore the communications and marketing resources available for AHA members to use.

Friday, Oct. 20

Coffee Conversation: Maximize Genetic Value

7:30 – 9 a.m. | Basie Ballroom C

Lee Mayo, Manager, HRC Feed Yards LLC

Garrett Parsons, Consulting Nutritionist, Midwest PMS

Grab a cup of coffee and join your peers for a conversation about cattle feeding industry trends and carcass value drivers. Hear more about how the Hereford Feedout Program can add value to your herd, and look at results from the 2023 program.

Enhancing Productivity through Beef Animal Monitoring

9 – 9:45 a.m. | Basie Ballroom C

Tim Parks, DVM, Ruminant Technical Services Manager, Merck Animal Health

Improve animal health outcomes using SenseHub Feedlot. Take a deep dive into trial data and observational information providing insights to SenseHub Feedlot technology and the importance of early detection technology.

Hereford and Heterosis Economics

10:15 – 11 a.m. | Basie Ballroom C

Charley Martinez, Ph.D., Assistant Professor and Extension Specialist for Agricultural Economics, University of Tennessee

Be among the first to see results from a new analysis of hybrid vigor’s economic impact in commercial cow-calf production, including 10-year projections on how heterosis can impact an operation’s bottom line. The University of Tennessee conducted the analysis with data from AHA, the cow-calf sector and cattle feeding trials.

Cow Efficiency Pays

11 a.m. – Noon | Basie Ballroom C

David Lalman, Ph.D., Professor and Extension Specialist for Beef Cattle, Oklahoma State University

Cow feed consumption continues to increase across the industry, in tandem with mature cow size, while ranch-level cow productivity remains stagnant. Hear trends and insights based on pioneering research, the relationship between feed intake on pasture and in the feedlot and Hereford’s efficiency advantage.

Unveiling a New Price Structure

1:30 – 2 p.m. | Basie Ballroom C

Kenny Stauffer, Director of Key Accounts – Livestock Team USAC, Neogen

DNA collection serves as a powerful tool for understanding genetic potential. Learn about the new genomic testing pricing structure that will benefit AHA members.

AHA Research: Genetics of Sustainability

2 – 3 p.m. | Basie Ballroom C

Mark Enns, Ph.D., Professor, Colorado State University

Hereford is leading the seedstock industry in discovering the genetics and genetic relationships related to environmental sustainability. Hear the latest updates about the pioneering collaborative research project the AHA is conducting with Colorado State University and AgNext.

Customer Service Power

3:30 – 4:30 p.m. | Basie Ballroom C

Mark Core, Executive Vice President and CMO, Vermeer Corporation

It can take years to gain a customer and seconds to lose them. When the days are long, finding balance is key to success. Share your message, connect with past customers and take your operation to the next level.

Jerry Delaney

Jerry Delaney, from Lake Benton, Minn., is a lifetime member of the American Hereford Association (AHA). Jerry owns and operates Delaney Herefords Inc. alongside his wife, Shelly; son, Nick; and daughter-in-law, Holly. Jerry and Shelly have five children: Katie, Jaci, Marty, Michael and Nick. The couple also has 12 grandchildren. Jerry’s grandkids have rejuvenated his excitement for the National Junior Hereford Association (NJHA) and the opportunities the organization offers young people.

The Delaney herd consists of 180 cows and 80 replacement heifers. Delaney Herefords Inc. partners with Atkins Herefords in Tea, S.D., to offer their top heifer calves for sale in the fall and sells bulls and bred females in a joint annual sale in January. The Delaney family will hold its 14th annual sale with Atkins Herefords in January 2024 and its female sale with Atkins Herefords in September 2023. In addition to the cow herd, the Delaney family sells embryos and farms 1,200 acres of corn and soybeans, along with 600 acres of hay and pasture.

The Delaney family has been raising quality registered Hereford cattle for more than 85 years, beginning with a Hereford heifer as Jerry’s dad Jack’s 4-H project in 1936. Delaney Herefords Inc. continued to build its herd and was officially established as a corporation by Jack in 1969. In addition to his AHA membership, Jerry is a lifetime member of the Minnesota Hereford Association (MHA) and has served as a director and president. Jerry was MHA president during the merger of the polled and horned associations. Additionally, Jerry is a member of the South Dakota Hereford Association.

Jerry has served on the executive board of the Minnesota Beef Expo since its inception and is the current president of the Lincoln County Fair Board. Jerry is a past director on the Lake Benton Farmers Elevator Board and a member of the Minnesota Cattlemen’s Association and the National Cattlemen’s Beef Association. The Delaney family received the Lincoln County Farm Family of the Year Award in 2021. In March of 2023, Jerry was inducted into the Minnesota Livestock Breeders Hall of Fame alongside his dad Jack, who received the honor in 1983.

Delaney Herefords Inc. has consigned to the National Hereford Sale and the Minnesota Go-Pher the Purple Sale and has exhibited cattle at multiple national Hereford shows. Delaney Herefords Inc. uses a combination of embryo transfer, AI and genomics to continually improve its herd.

Scott Sullivan

Scott Sullivan is a fourth-generation rancher from Grannis, Ark. He and his wife, Sherry, are the owners of Triple S Ranch, where they run 150 Hereford cows and 300 head of commercial cattle, along with a backgrounding operation.

Scott graduated from Southern Arkansas University in 1983 with his bachelor’s degree in agricultural business. A large part of his education occurred on the ranch, learning from his father and grandfather. Scott and his wife do not have children of their own but are active with their local 4-H and FFA chapters. Scott and Sherry work to get local youth involved in the cattle industry. They offer cattle at an affordable price and help with the breeding process if the kids purchase a heifer. Scott has a buyback program in the fall where he purchases and backgrounds approximately 500 calves from his bull customers. Scott’s goal is to offer his customers worry-free calving, while providing genetics that create profit opportunity from pasture to plate. Scott and Sherry work to find replacement heifers and AI bulls to continually improve their herd’s genetics.

Scott is a fourth-generation farmer who has been involved with the Hereford breed his entire life. He served on the board of directors for the Magnolia Hereford Association from 2008-2022 and served as the president from 2011-2022. He was the president of the Sevier County Cattlemen’s Association twice and was a member of the Arkansas Cattlemen’s Association (ACA) board of directors twice. Scott also served on his local church board and was a council chairman.

Before returning to the family ranch, Scott worked for Arkansas Farm Bureau for 14 years. Since 2009, he has been serving as the legislative officer for the Farm Credit Associations of Arkansas and Southern Arkansas University.

Scott is currently a member of the Magnolia Hereford Association and the Northeast Texas Hereford Association. He is serving on the ACA executive committee and on the Sevier County developmental board. He is also a member of the Arkansas State Fair board.

Scott received the ACA Lifetime Service Award in 2018. Triple S Ranch earned recognition in 2022 from the American Hereford Association (AHA) as a Platinum Total Performance Records (TPR) Breeder. From 2003-2009 Scott served as an Arkansas State Representative. During his term, he served as speaker pro-tempore. He also was the chair of the legislative council.

Cindy Pribil

Cindy Pribil, Hennessey, Okla., is a fourth-generation cattle breeder. She and her husband, Roger, have two children, Elizabeth and Ryan. Cindy’s family, along with her sister and brother-in-law, Tanya and Chris Cameron, own and operate 4B Herefords.

Cindy is the managing partner for her family’s cattle operation, where they run a 275-head cow herd consisting of registered and commercial females. Their herd includes a mix of registered Hereford and Angus cows, which occupy 2,000 acres of native and improved grass pastures. In addition to the seedstock and commercial cow herds, they farm 1,200 acres of rotational crops with Cindy’s nephew.

Growing up, Cindy was an active member of the Oklahoma Junior Polled Hereford Association, where she served as an officer. Showing polled Herefords, she traveled to many different junior national shows. Cindy graduated high school in 1985 and continued her education at Oklahoma State University (OSU). She graduated from OSU with her bachelor’s degree in animal science in 1989. Upon graduation, Cindy was named a top 10 graduate from the College of Agricultural Sciences and Natural Resources. While attending OSU, Cindy was a member of the 1988 OSU livestock judging team. She was named the high individual at the 1988 American Royal livestock judging contest.

Cindy’s children are current students at OSU. They both assist on the farm from time to time and are active members of the National Junior Hereford Association (NJHA). Elizabeth and Ryan have participated in the Fed Steer Shootout for multiple years and currently own several cows in the operation.

Prior to returning home to her family farm, Cindy worked for ACE Land and Cattle Co., Skiatook, Okla., for three years. She then managed the purebred beef cattle herd at OSU for 11 years. She also served as a director on the Oklahoma Angus Association board. Cindy was an advisor for the Oklahoma Junior Polled Hereford Association and a Sunday school leader at her church. In addition to running 4B Herefords, Cindy is serving as a director on the OSU animal science alumni board. 4B Herefords is an active member in the Oklahoma Hereford Association and was named the Commercial Breeder of the Year in 2020.

Jalyn Davis, Maple Hill, Kan.

Jalyn Davis, 19, is the daughter of Danny and Amanda Davis. As a little girl, Jalyn was picked to be princess of the day and has dreamt of serving as National Hereford Queen ever since. Being a spokesperson, advocate and role model for the breed that she has grown up with would be fulfilling a lifelong goal. Jalyn is a freshman at Butler Community College and is part of the livestock judging team and Collegiate Farm Bureau. She plans on continuing her education at Kansas State University and majoring in agricultural marketing.

Abby Johnson, Madison, Va.

Abby Johnson is the 18-year-old daughter of Carol and Joe Johnson. She hopes to be crowned National Hereford Queen to be a role model for other young women in agriculture and to promote agricultural education. Abby is a freshman studying agribusiness and applied economics at Virginia Tech. She plans to return home to her family’s cattle operation after college and continue their legacy of beef cattle production, while also implementing new technologies and economic programs. She also hopes to increase her herd of more than 70 registered Herefords while continuing genetic improvements and herd development.

Madison Maupin, Eagleville, Tenn.

Madison Maupin is the 18-year-old daughter of Jason and Angela Maupin. If selected to serve as National Hereford Queen, Madison plans to promote the breed and the Association, encourage new members and youth participation, advocate for breeders of all sizes, and support the many opportunities provided by the breed. Madison attends the University of Tennessee at Martin, majoring in animal science with a minor in agricultural business. She is active on campus and on her family’s Hereford operation. In the future, Madison plans to obtain a doctorate in animal science with a concentration in genetics and reproduction and pursue a career in biotechnology and cattle reproduction.

Marie Prodell, Algoma, Wis.

Marie Prodell, 21, is the daughter of Shawn and Jenny Prodell. She hopes to be crowned the next National Hereford Queen because she wants to make a difference in the Hereford industry by sharing her story as a first-generation Hereford breeder. This industry developed Marie into the person she is today and helped steer her toward her future career. Marie is a senior at the University of Wisconsin – River Falls, studying agricultural business and animal science. When she graduates, she hopes to continue her education in graduate school, studying meat science while expanding her Hereford operation and starting an agricultural event planning business.

Elaina Walsh, Godfrey, Ill.

Elaina Walsh, the 19-year-old daughter of Tim and Becky Walsh, is a fifth-generation Hereford breeder. She believes being crowned the next National Hereford Queen would be a prestigious honor because she has a true passion for the breed. After serving as both the Illinois Hereford Princess and Queen, Elaina is eager to continue to serve as an ambassador for the breed and be a role model for others. She is currently a freshman at Illinois State University, majoring in biology on the pre-med track for optometry. After graduation, Elaina will continue her education in a Doctor of Optometry program.

2023 Headquarter Hotel

Kansas City Marriott Downtown
200 W 12th St.
Kansas City, MO 64105
Phone: 816-421-6800
The hotel garage has a clearance of 6’6”. The spaces in the Marriott garage do not accommodate dual rear wheeled trucks. Find alternative parking information at the link below.
Parking Information

While in Kansas City this fall, find CHB served at local restaurants and on display in the retail cases.

Hereford House

Independence
19721 East Jackson Drive
Independence, MO 64057

Leawood
5001 Town Center Drive
Leawood, KS 66211

Zona Rosa
8661 North Stoddard Avenue
Kansas City, MO 64153

Shawnee
17244 Midland Drive
Shawnee, KS 66217

Pierpont’s at Union Station

30 West Pershing Road
Kansas City, MO 64108

The Majestic Restaurant

931 Broadway Blvd
Kansas City, MO 64105

Hen House Market

11721 Roe Ave
Leawood, KS 66211

Mr Brews Taphouse

3140 Iowa St. Ste 106
Lawrence, KS 66046

Voting Delegates

Each state Hereford association elects delegates to represent their association at the American Hereford Association (AHA) Annual Meeting. Delegates vote on the candidates competing for positions on the Board of Directors. Below are this year’s delegates.