September 19, 2017
Certified Hereford Beef® was the official sponsor of the 11th American Royal World Series of Barbecue® Kids-Que Contest Sept. 2 at the Kansas City Speedway. The American Royal World Series of Barbecue® is in its …
Certified Hereford Beef® was the official sponsor of the 11th American Royal World Series of Barbecue® Kids-Que Contest Sept. 2 at the Kansas City Speedway.
The American Royal World Series of Barbecue® is in its 38th year of existence and is the largest barbecue competition in the world, bringing the best in barbecue to Kansas City from across the globe to compete.
“Certified Hereford Beef was proud to be a title sponsor of the American Royal World Series of Barbecue® Kids-Que contest,” Certified Hereford Beef chief operating officer Amari Manning says. “We believe it is important to invest in the next generation of chefs and expose them to our Certified Hereford Beef product. The kids made some really impressive dishes with their CHB hamburger meat and steak.”
The Kids-Que contest allows ages 6-15 to showcase their barbecue and grilling abilities to a panel of judges in a fun and educational environment. Ages 6-11 compete in the Hamburger contest, while ages 11-15 compete in the steak contest. Certified Hereford Beef donated both the hamburger and steak meat to the 75 teams, along with CHB goodie bags for each participant.
Manning and Certified Hereford Beef director of commercial programs Trey Befort participated in judging the Kids-Que.
“It was fun to judge the Kids-Que and see Certified Hereford Beef featured at such a great event,” Befort says. “I enjoyed seeing the next generation of pit-masters using Certified Hereford Beef product to create some really great entries in the contest.”