Category: Uncategorized

Outstanding Individuals Recognized at the American Hereford Association Annual Membership Meeting

October 23, 2021

The American Hereford Association (AHA) Annual Membership Meeting continued Oct. 23, 2021, at the Loews Hotel in Kansas City, Mo. During the Annual Meeting the AHA inducted John Meents, Jenera, Ohio and Jim Birdwell, Fletcher, Okla., into the AHA Hall of Merit for their influence in marketing the Hereford breed. Four leaders in the Hereford […]


Stocker Value Focus Shifting

October 18, 2021

Price still matters, but more stocker operators are willing to pay more for less risk and more opportunity. “That computer won’t lie to me. Take cattle to 750-800 pounds, and those calves that cost so much more to buy end up being cheaper than the lower priced ones,” says Dave Steinbecker Jr., a long-time stocker […]


2021 Keystone Hereford Champions Selected

October 13, 2021

The 65th annual Keystone International Livestock Exposition (KILE) was hosted at the Pennsylvania Farm Show Complex & Expo Center in Harrisburg, Pa. The KILE National Hereford Show was held Friday, Oct. 8, 2021. Judge, Chad Breeding, Miami, Texas, sorted the 116-head show. The champion female was FBF 8815 Sherry 2025 ET, a June 6, 2020, […]


Benedict Joins the American Hereford Association Team

October 4, 2021

Noah Benedict, Dewey, Ill., joined the American Hereford Association (AHA) Oct. 1 as the association’s Upper Midwest field representative. Benedict will represent the AHA to members in the region and assist with association activities and services. He will travel to conduct herd visits, attend sales, sell advertising for Hereford Publications Inc. (HPI) and establish relationships […]


Answering the Call to Quality

July 23, 2021

Video news package available at: Despite current challenges, cow-calf producers raise the bar on furnishing consistent, efficient, high-quality beef. When retail markets climbed last year in the wake of foodservice restrictions, beef took center plate as the protein of choice. While the beef industry emerged from the pandemic stronger, more roadblocks are in store […]



July 15, 2021


Matheny Joins the American Hereford Association Team

June 11, 2021

The American Hereford Association (AHA) welcomed Taylor Belle Matheny, Manhattan, Kan., as the director of communications and digital content on June 7. In this role, Matheny will develop strategies and content to promote Hereford seedstock to the cattle industry. Leading the development of promotional and educational materials, videos and infographics for print and digital media […]


Tavernaro Joins as Managing Editor

May 24, 2021

The American Hereford Association (AHA) welcomed Cristin Tavernaro as managing editor on May 17. In this position, Tavernaro will join the editorial staff of Hereford World and work to maintain the communication voice of the Association and the breed. “You always feel like you belong wherever you go in the ag industry and the AHA […]


Early Bird Deadline Quickly Approaching

May 24, 2021

Completion and return of Fall 2021 herd inventories before July 15 will receive a discount of 25 cents off per head on every female maintained on the inventory. Inventories updated after September 1 will incur a $2.00 per head surcharge on every female maintained on the inventory. Remember, MyHerd users can log in anytime to […]


Ishmael Named Hereford World Executive Editor

May 20, 2021

Wes Ishmael, long-time cattle business journalist and communicator recently joined the American Hereford Association as Executive Editor of Hereford World magazine (HW). He will oversee HW editorial planning and production, with emphasized focus on the commercial cattle industry. “As a breed, we strive to serve commercial cattle producers with genetic solutions and genetic selection tools, […]