“We would all love to identify that one bull that does it all — easy birth weight, his cattle all grow, and they all grade well and feed well,” says Lee Mayo, general manager of HRC Feed Yards, Scott City, Kan. “The only way to get the information needed to identify that bull is by […]

Video news package available here. Better genetics are quickly becoming the hero to developing sustainable, efficient cattle herds. As producers seek reliable genetics to improve efficiency and carcass quality, animals with genomic information provide opportunities to reach goals at a faster pace. In 2022, the American Hereford Association (AHA) reaches a milestone of 10 years […]

KANSAS CITY, Mo. — Beef consumers, direct customers and financial partners want to know how beef cattle production contributes to environmental sustainability.  “Sustainability is not a nice-to-have anymore; it’s a need-to-have,” says Kim Stackhouse Lawson, Ph.D., director of Colorado State University’s (CSU) AgNext, a research collaborative developing sustainable solutions for agriculture. “Yes, producers have been […]

KANSAS CITY, Mo. — “As individual cattle producers and as the collective beef industry, we will continue to be asked to do more with less, as it relates to environmental and economic sustainability,” says Jack Ward, executive vice president of the American Hereford Association (AHA). “That’s why we’re excited to begin this cooperative research agreement […]

F1 females built with Hereford genetics continue to set the pace for efficiency in commercial cow-calf pastures across the nation. Part of that stems from heterosis and part of it is borne by the unique performance advantages Hereford genetics bring to the mix. The American Hereford Association (AHA) conducted a three-year crossbreeding research study in […]

Seedstock and commercial cattle producers enrolled a record 756 head of Hereford and Hereford-influenced steers in the American Hereford Association’s (AHA) 2022 feedout programs. The significant increase in cattle numbers from 104 participants in 17 states underscores the value producers are gleaning from the opportunity. “I enrolled cattle because I wanted to get the carcass […]

“There are no shortcuts in the genetics business,” explained Jim Pullen of Pullen Family Farms during the recent Beef Improvement Federation Research Symposium. “Creating competitive genetic progress is not a high-tech, difficult to understand formula. It is created by disciplined data collection on a large scale, accurate ranking of animals, selecting and retaining the best […]

The American Hereford Association (AHA) is pleased to announce Neogen® has developed a commercial test for Mandibulofacial Dysostosis (MD) and is ready to test all animals recorded in the AHA database. Members must contact AHA Customer Service either by phone or email to request an official MD test. Consequently, you cannot request an MD test […]

Many of you participated in the Whole Cow Herd DNA project, which netted over 10,000 genotypes. This project allowed our science team to better understand the genomic contributions and relationships of the markers impacting maternal traits such as Sustained Cow Fertility (SCF), Calving Ease Maternal (CEM) and Milk (M). Currently, when an animal is genotyped […]

The breed improvement shop has been busy working on improvements to the genetic evaluation. Many of you participated in the Whole Cow Herd DNA project, which netted over 10,000 genotypes. This project allowed our science team to better understand the genomic contributions and relationships of the markers impacting maternal traits like Sustained Cow Fertility (SCF), […]