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Johnson, Starr Join CHB Team

KANSAS CITY, Mo. – Certified Hereford Beef (CHB) LLC is honored to announce the addition of two territory managers to the CHB LLC staff. Danielle Starr, Manawa, Wis., and Jill Johnson, Galva, Ill., will assume their new roles May 16 and 22, respectively.

Mick Welch, CHB LLC vice president of sales, says the addition of these two staff members will help to expand Certified Hereford Beef’s mission and reach. 

“While keeping our focus on new business and moving Certified Hereford Beef into markets where we lack distribution, we are fortunate to bring on Jill and Danielle,” Welch says. “They will not only maintain current relationships but also help to explore new opportunities within designated marketing areas, including the Southeast and Southwest.”
Starr earned a bachelor’s degree from Purdue University in May, majoring in retail management with a minor in animal science and organizational leadership and supervision. While at Purdue, Starr was active on the livestock judging team and in Block & Bridle. She also served on the National Junior Hereford Association board of directors, serving as vice president from 2010-11.
She has worked as an advertising sales representative for The Exponent and completed a merchant business internship for Kohl’s Corporate.
Johnson received a bachelor’s degree in agricultural communications with a minor in crop and soil management from the University of Illinois (U of I) in May, where she competed on the livestock judging team and the meat animal evaluation team; and served as the president of the Agricultural Communicators of Tomorrow chapter. She also was named the 2011 Livestock Publications Council Forrest Bassford Student Award winner.
She served as the 2011 American Hereford Association junior activities intern; has written for magazines including Hereford World, DRIVE and The Show Circuit; and has worked as a U of I News and Public Affairs media intern.


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