•  "He Wants It All" is the first in a series of ads that highlight key industry segments and focus on industry relevance and the positive influence of Hereford genetics. Learn more at Hereford.org/TheyWantItAll.

  •  Herefords reduce input costs. Along with excellent feed conversion, Herefords offer hardiness, fertility, longevity and gentle disposition — ideal for your herd and your pocketbook.

  •  A registered Hereford bull pays in so many ways — a user-friendly package of docility, stronger fertility, longevity, hardiness and calving ease. He sires calves with hybrid vigor and feed efficiency that demand a premium.

  •  There's nothing better than a Hereford-sired momma. Whether she's purebred or crossbred, the Hereford-influenced momma is the best in the pasture.

  • Herefords are practical, profitable cattle. Known as the efficiency experts, Herefords have been an industry icon for more than 100 years.

  •  Beef quality in a perfect package. Real-world research projects at Lacey Livestock and Circle A Ranch documented the Hereford-sired advantage of $30 per head in a vertically coordinated beef marketing system.

see all events near youUpcoming Events & Sales

Date Event Location details
10/04/15 Genetic Selection X Sale Spring Valley, Wisconsin details
10/04/15 Missouri Heritage Hereford Sale Salem, Missouri details
10/04/15 Ranch Royalty Production Sale Caldwell, Idaho details
10/05/15 Baldy Maker Bull Sale Ft. Klamath, Oregon details
10/05/15 Express Ranches Bull Sale Yukon, Oklahoma details
10/07/15 Fryeburg Fair Hereford Show Fryeburg, Maine details
10/08/15 Harvie Ranching Internet Sale Olds, Alberta details
10/08/15 Dudley Bros. Bull Production Sale Comanche, Texas details
10/08/15 Performance Breeders of Texas Online Sale on BuyHereford.com Texas details
10/08/15 Mike Sorensen Family Online Sale Greenfield, Iowa details

Latest News

Join Us in Kansas City for 2015 Annual Meeting

 Hereford enthusiasts will enjoy three days of events and activities including an educational forum, the Annual Meeting and the National Hereford Show during the American Royal. For more information including the schedule of events and hotel reservations, go to AHA Annual Meeting.

A highlight of the weekend will be "Celebrate the Brand 1501 Wyandotte." Join us Friday evening as we will celebrate 20 years of the CHB Program and recognize our Hall of Fame and scholarship winners. You can now purchase tickets online. Order tickets prior to Oct. 20 for $50 per ticket after Oct. 20 the cost will be $75.

Hereford Demand Continues: Year-end data proves Herefords are meeting the needs of commercial cattlemen

Fiscal year 2015 was a year of continued progress and growth for the Hereford breed as commercial producers continue to find value and predictability in utilizing Hereford genetics. A total of 195 Hereford production sales were reported by AHA field representatives during the fiscal year. Bull sales averaged $6,882, up nearly $1,800 per head; and females average $5,358, up more than $700 per head. Hereford reported 75,988 registrations (a 6% increase) and 44,424 transfers (a 10% increase) with 104,216 cows on inventory. The Association has 3,885 active adult members (a 7% increase) and 2,902 active junior members (a 9% increase). >>Read more fiscal year highlights

DNA Fee Increases

 Effective Sept. 1, 2015, the cost of the basic DNA profile also known as a parentage SNP profile will increase to $38. The cost of GE-EPD (genomic-enhanced expected progeny difference) tests and combination packages of GE-EPD test with the basic DNA profile or horn/poll tests will remain the same as they have been since late 2014.

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