Hereford World Advertising/Media Kit

The Hereford World audience is a solid core of loyal readers who don’t just read the Hereford World every month — they study it. Articles and columns provide in-depth information about the beef industry. The tabloid version of the Hereford World has built a loyal following among commercial producers using Hereford genetics. These individuals see and respond to the advertising messages in its pages. The audience base grows each year as producers continue to realize the value of Hereford genetics. It’s a smart decision to advertise in the Hereford World. Your advertisement in the Hereford World grants additional exposure beyond your ad.

Advertisers’ sale dates are published in the calendar in print and online far in advance. Your sale results are posted on Herfnet.com for at least a year. Advertisers meeting the minimum requirements for field staff coverage also will have a sale report listing their top-selling lots and averages from sale day in the Hereford World.

For Corporate Advertising, contact Alison Marx at 816-842-3757 or amarx@hereford.org.

For more information, download one of our media kits.

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Latest News

American Rancher Program Features HYFA and Hereford Youth

Tune in to RFD TV on Monday, Aug. 29 at 8 p.m. central as the Hereford Youth Foundation of America and National Junior Hereford Association showcase Hereford youth programs and the Junior National Hereford Expo on RFD-TV's The American Rancher show. RFD TV is channel 231 on Dish and 345 on DirecTV. Thanks for watching, hope you enjoy the show.

The Harvest II Catalog is now online!

The Harvest II is less than a week away! View the catalog for a supreme line up of embryos, semen, trips and more online. If you are unable to join us in wine country, visit liveauctions.tv to bid online. The auction will be held Saturday night at 7:30 p.m. All proceeds support Hereford youth through scholarships and education. Check out the offering today.

Hereford Youth Foundation of America Debuts Vanier Family Scholarship Fund

Highlighting the scholarship offering this fall is a special gift from Jack and Donna Vanier of CK Ranch, Brookville, Kan. The Vanier family will award a $10,000 Vanier Family Scholarship to 10 Hereford youth who demonstrate a strong work ethic, commitment to higher education and have overcome obstacles in his or her life. Vanier Family Scholarships willl total $100,000 in 2016. View press release.  

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